TCL displayed the 57R94 Dual 4K Monitor, a wide screen designed for gamers and multitaskers.
TCL Unveils Latest Display & AI Innovations at IFA 2025. TCL, a global leader in consumer electronics and the top brand in Mini LED and ultra-large TVs, made a strong impression at IFA 2025 with its latest innovations. Under the inspiring theme “Inspire Greatness,” the company unveiled a wide range of next-generation audiovisual displays, AI-powered home appliances, and smart mobile devices. It also introduced TCL NXTHOMETM and several eco-conscious technologies—highlighting TCL’s dedication to enhancing daily life through advanced technology, elegant design, and meaningful user experiences.
A Sports-Inspired Experience
To engage fans and celebrate global sports culture, TCL’s booth embraced a vibrant sports theme. This immersive setting emphasized how TCL technologies can elevate the excitement of sports, whether you’re in the stadium or at home. By connecting innovation with athletic passion, TCL demonstrated how technology brings fans closer to the action.
Next-Level Display and Sound
At the center of the exhibit was the new C8K Premium QD-Mini LED TV, boasting a CrystalGlow panel, nearly borderless design, and QLED technology. Enhanced by audio from Bang & Olufsen, it delivers a cinematic experience that’s especially compelling for sports enthusiasts.
In addition, TCL introduced the 57R94 Dual 4K Monitor, a first-of-its-kind gaming and multitasking screen featuring QD-Mini LED technology. This marks TCL’s debut use of the display tech in a monitor—bringing advanced visual performance to new formats.
To complement the visuals, the Z100 Wireless Free Sound Speaker was launched. Fully compatible with TCL TVs, it supports Dolby Atmos FlexConnect, allowing users to place speakers anywhere for a flexible and immersive audio setup.
Furthermore, Dolby Vision 2 was announced and will soon be integrated into TCL TVs, promising even more lifelike and vibrant visuals.
Smart Living Powered by AI
Moving beyond entertainment, TCL revealed a lineup of AI-enhanced home appliances designed for smarter, more intuitive living. All products are powered by a human-centered AI system built on the Eagle Lab Turing Platform, enabling personalized, cross-device control.
Among the highlights, the FreshIN 3.0 Air Conditioner features voice control, quiet airflow, and energy-efficient AI settings. Meanwhile, the Built-in Refrigerator with T-Fresh keeps food fresh and within easy reach—perfect for quick access during high-energy moments like game nights.
The SuperDrum Washer & Dryer also made its debut, equipped with Wi-Fi and Auto Dose functionality that automatically adjusts detergent levels for optimal use.
Perhaps the most eye-catching innovation was AiMe, the world’s first modular AI companion robot. Making its European debut at IFA, AiMe offers lifelike expressions and integrates with smart home systems, offering both utility and personality.
Celebrating the Olympic Spirit
As an official partner of the Winter Olympics, TCL brought Olympic excitement to IFA 2025. The Winter Olympics Zone featured mascots Milo and Tina, along with previews of the upcoming Milano Cortina 2026 Games. Additionally, the company spotlighted Team TCL, its global initiative supporting Olympic athletes.
NXTHOMETM: Where Technology Meets Art
IFA 2025 also marked the global debut of TCL NXTHOMETM, a new concept that merges smart living with artistic expression. Developed under the TCLArt initiative, NXTHOMETM reflects the brand’s commitment to “Inspire the Artists of Tomorrow.”
To bring the concept to life, TCL partnered with globally renowned brands such as Bang & Olufsen, Roche Bobois, Chris Lefteri Design, Castelli 1938, and Alcantara. Each curated living space—from kitchens to bedrooms—seamlessly blends cutting-edge innovation with aesthetic design, redefining modern living experiences.
